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About Us
ABOUT US
We want to make the world a better place; one business at a time. That’s our mission. To liberate our communitas from ever increasing electricity bills. To reduce global warming. To save trees, save the planet, and make the earth a better place for our children. If this sounds a little “mushy,’ don’t worry. We’re dedicated to excellence. We know we’re manufacturing the best-in-class energy efficient searchlight products. And we will continue to deliver innovative alternatives along with the best customers service, quality and value to our clientele over time. After all, our mission isn’t just to make the world a better place; it’s to be the best in our industry.
Preserving the past…
Pursuing the future!
Curiosity and our inventive talent, allows us to stay in the forefront of cutting edge Searchlight Technologies. – Jerry Wayne
Common Questions We Can Solve...
Tired of all the same usual problems with your existing 4 beam Searchlight?
Ever looked in your rear view mirror only to see one of your 4 beam heads crashing into each other as they rotate?
Scared to change out your xenon lamps due to their very dangerous and explosive nature?
Ever wish you could run your 4 beam without the customer complaining about the noise?
Every wished you could run your 4 beam right next to a building/entrance without the noise and Diesel Exhaust fumes?
Ever wished you could independently adjust each heads beam angle?
ABOUT OUR COMPANY
NASA Searchlights
Based in San Antonio, Texas, USA, NASA Searchlights provides searchlight advertising, promotions, sales, rentals, repairs, service, and parts with over 41 years of experience.
The Dream Team
The company is led by Ron Peters, Jerry Wayne, and Greg Herschell, who collectively have over 100 years of experience in their respective trades, skills, and knowledge.
Core Services and Expertise
• Searchlight Advertising & Promotions
• Sales & Rentals of Searchlight Equipment
• Searchlight Repairs, Service, and Parts
• Custom Lighting Design and Innovation
Innovation & Sustainability
• NASA Searchlights is the largest manufacturer of cutting-edge portable, all-electronic searchlights in North America.
• The ONLY manufacturer of large-scale (60-inch and larger) all-electronic searchlights worldwide.
• Offers eco-friendly, low-carbon-footprint searchlight technology.
• Developed zArc Transformer HD™ technology, bringing futuristic searchlight advancements to the market.
WHAT YOU SHOULD KNOW BEFORE BUYING OR RENTING A SEARCHLIGHT
WHAT YOU SHOULD KNOW BEFORE BUYING OR RENTING A SEARCHLIGHT
WHAT YOU SHOULD KNOW BEFORE BUYING OR RENTING A SEARCHLIGHT
Consumer Awareness & Company Reputation
• Customers today are more informed and expect high-quality products from reputable companies.
• North American Searchlight Advertising (NASA Searchlights) has over 90+ years of combined experience in the searchlight industry.
• The company is dedicated to delivering the most dependable searchlight products in the world.
Safety Considerations
NASA Searchlights’ Commitment to Quality & Innovation
WHAT YOU SHOULD KNOW BEFORE BUYING OR RENTING A SEARCHLIGHT
• Avoid searchlights that use Xenon lamps.
• Xenon gas inside short-arc lamps is maintained at extremely high pressure, posing significant safety risks.
• If ruptured, lamp fragments can be ejected at high velocity, causing severe injuries or damage.
• Xenon lamps are mildly radioactive, requiring special safety handling procedures.
• NASA Searchlights uses 21st-century technology that eliminates these safety concerns.
• The lamps used in NASA Searchlights are not under atmospheric pressure, removing the risk of explosion.
• Safe handling does not require protective ballistic gear, unlike Xenon lamps.
Beware of Imported Searchlights
NASA Searchlights’ Commitment to Quality & Innovation
NASA Searchlights’ Commitment to Quality & Innovation
• Be cautious of searchlights imported from China or India.
• Some companies misrepresent their products as “Made in the USA” while using foreign-manufactured parts.
• Imported searchlights often lack safety certifications and long-term durability.
NASA Searchlights’ Commitment to Quality & Innovation
NASA Searchlights’ Commitment to Quality & Innovation
NASA Searchlights’ Commitment to Quality & Innovation
• Wattage does NOT equal brightness.
• Many sellers mislead customers by equating higher wattage with greater brightness.
• In reality, different lamp technologies produce varying brightness levels per watt.
• Example: NASA Searchlights’ 850-watt HD-1 searchlight is brighter than many 4000-watt Xenon searchlights.
• Understanding Candlepower Ratings:
• Some competitors falsely claim exaggerated candlepower ratings.
• NASA Searchlights measures actual brightness using standardized techniques.
• Example: NASA Searchlights’ HD-1 model reaches 1.7 billion candlepower, unmatched by other manufacturers.
Common Marketing Tricks to Avoid
Common Marketing Tricks to Avoid
Common Marketing Tricks to Avoid
• Uses state-of-the-art technology to create the brightest, safest, and most energy-efficient searchlights.
• Provides verified performance data rather than misleading claims.
• Offers exceptional customer service and long-term product reliability.
Global Reach
Common Marketing Tricks to Avoid
Common Marketing Tricks to Avoid
NASA Searchlights serves clients across:
• All 50 U.S. states
• Canada, Mexico, England, France, Germany, Australia, Japan, Puerto Rico, and more!
Notable Projects & Testimonials
• Worked on historical searchlight recreations and restorations of iconic searchlights across North America.
• Testimonials highlight NASA Searchlights’ expertise, professionalism, and innovation.
Who We Are
Ron Peters
Greg Herschell
Greg Herschell
Original Founder of NASA Searchlights & Searchlight Express
Technical Background and Experience
Ron’s technical abilities began at the age of 3 when he successfully assembled his first toy box by himself. He went on to gain over 45 years of experience in multiple technical fields, including:
• Electronics
• Computers
• Geophysics
Original Founder of NASA Searchlights & Searchlight Express
Technical Background and Experience
Ron’s technical abilities began at the age of 3 when he successfully assembled his first toy box by himself. He went on to gain over 45 years of experience in multiple technical fields, including:
• Electronics
• Computers
• Geophysics
• Audio-Visual
• Lighting and Sound
• Multimedia Production
• Music Composition and Audio
Engineering
Career in Searchlight Promotions
Ron started in Searchlight promotions in 1983 with Aries V / Advanced Lighting & Engineering in Denver, Colorado. In 2001, he founded his own outdoor promotions company called Searchlight Express® in Corpus Christi, Texas. His work in the industry led him to subcontract his services for numerous high-profile companies, including:
• Hollywood Lights
• Horizon Searchlights
• Concert Concepts
• Fast Lane Productions
• ABC, CBS, NBC, FOX, and many more.
Ron became well known for making things happen where others could not.
In 2003, he began working directly with his longtime business associate and good friend Jerry Wayne, who started his own outdoor promotions company in San Antonio, Texas, in 1983. Then, in 2013, Ron brought Jerry on board along with Greg Herschell to re-form Searchlight Express into North American Searchlight Advertising (NASA Searchlights).
Ron is the original founder and creator of NASA Searchlights and played a key role in building the company into the number one, most cutting-edge searchlight promotions company in the world.
Innovations and Advancements in Searchlight Technology
• Developed zArc™ technology, a revolutionary searchlight advancement.
• Created Multiple Merge Mirror Technology to enhance searchlight performance.
• Designed energy-efficient searchlight products to modernize the industry.
• Engineered a “Green” zero-carbon footprint Electrical Generator used for San Antonio’s Tower of the Americas Glass Elevator countdown to midnight.
Notable Projects and Contributions
• Successfully contacted the International Space Station (ISS) using searchlights, a project verified by NASA astronaut Don Pettit.
• Managed major searchlight promotions for corporate clients and large-scale events.
• Featured in LA Magazine for his 1942 Sperry Anti-Aircraft Searchlight Unit.
Ron brings over 41 years of experience and expertise to NASA Searchlights, constantly pushing the boundaries of innovation in the industry.
Greg Herschell
Greg Herschell
Greg Herschell
Business Experience and Career
Greg began his business career over 40 years ago and is widely regarded as a leader in his industry by customers.
For over three decades, Greg’s company, CARE, has been servicing:
• New and used car dealers
• Auto body shops
• Boat stores
• Individual customers and furniture stores in need of high-end leather furn
Business Experience and Career
Greg began his business career over 40 years ago and is widely regarded as a leader in his industry by customers.
For over three decades, Greg’s company, CARE, has been servicing:
• New and used car dealers
• Auto body shops
• Boat stores
• Individual customers and furniture stores in need of high-end leather furniture repair
Greg has been involved in the automotive reconditioning business for over 35 years in San Antonio. He built a nationwide presence with a staff of over 25 paintless dent repair technicians traveling across the country to repair hail damage for new car dealerships.
Additionally, Greg:
• Owned an automotive body shop in San Antonio with over 20 employees.
• Developed a reputation as “Mr. Magic”, known for repairing what seemed impossible.
Philanthropy and Community Work
Greg’s latest endeavor is helping homeless veterans in San Antonio by connecting them with jobs at local automotive dealerships. He does this through the Reborn Vet Program.
Role at NASA Searchlights
Greg brings his entrepreneurial experience to NASA Searchlights, contributing business expertise, accounting, and leadership skills to help drive the company forward.
Testimonials
• “Greg has always come through for me on every project and event. It is a pleasure to work with him. I strongly recommend this straight shooter to anyone.”
• “I have known and worked with Greg for over a decade. His creativity and enthusiasm have led to numerous successes for him and his clients.”
Jerry Wayne
Greg Herschell
Jerry Wayne
With over 41 years of experience, Jerry Wayne has worked with major marketing departments to initiate, coordinate, and implement promotions on a citywide, statewide, and nationwide scale.
• NASA Searchlights is a powerful promotional tool that attracts traffic from miles around.
• Searchlights are one of the most effective Out-Of-Home (OOH)
With over 41 years of experience, Jerry Wayne has worked with major marketing departments to initiate, coordinate, and implement promotions on a citywide, statewide, and nationwide scale.
• NASA Searchlights is a powerful promotional tool that attracts traffic from miles around.
• Searchlights are one of the most effective Out-Of-Home (OOH) advertising tools.
• Searchlights symbolize excitement—they make people feel like “something special is going on.”
• Jerry possesses excellent marketing and advertising skills and is a highly effective sales force.
FAA Advisory Board Membership
Jerry is a member of the FAA Advisory Board, specifically the SAE G10-T Committee for FAA Safety Considerations regarding High-Intensity Lighting Projected in Navigable Airspace.
Responsibilities include:
• Supporting the chairperson in setting top-level goals.
• Assisting in the implementation of committee strategies.
• Reviewing proposed new or revised programs.
• Developing working relationships with organizations like the FAA and RTCA.
• Recruiting new G-10 members.
• Coordinating industry and government requests.
Notable Collaborations & Events
• Attended the Cattle Barons Gala (2013) in San Antonio, TX.
• Worked with Housing Secretary and former San Antonio Mayor Julián Castro.
Testimonials
• “I have known Jerry Wayne for almost 20 years. He has always come through for me on every project and event. I strongly recommend this straight shooter to anyone.”
— R. Scott Armbruster, CEO, Phoenix Productions & Promotional Products
• “Jerry is not only a marketing genius but also a delightful person to work with. I’d highly recommend him in any capacity.”
— Mark Roddenberry, Photographer
• “Based on our professional association over the past 14 years, Jerry Wayne demonstrates a high degree of trustworthiness and creative problem-solving skills.”
— Fernandez (Attswbyp)
• “I’ve had the pleasure of working with Jerry Wayne since 1991. He is knowledgeable, punctual, and fun to work with. I recommend him without reservation.”
— Mark Phillips, President and CEO, ASAP Event Advertising